![](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1599704760926-JQY63WGQZNUG4FW7ZM0I/Rhubarb.jpg)
Rhubarb & Ginger.
Two wonderfully different flavours that come from wonderfully different places, they come together to create something quite intriguing. This is my blog; ideas, insights and thoughts to help shine a light on what a brand story is and how writing great content can help shape it.
![ChatGPT - AI has landed](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1683165353648-ZGJROXXH95Z5BXGXZ41B/unsplash-image-Bd7gNnWJBkU.jpg)
ChatGPT - AI has landed
ChatGPT and AI are here, and they are here to stay. What does it mean for writers? Does it change what I do? And is there space for both of us?
![Let me tell you a SEO Success story…](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1617071568094-SDYD7J4RKOCU5SJSSBZT/Auckland_wedding_photographer.jpg)
Let me tell you a SEO Success story…
Working through the basics of SEO health and website navigation we had a great outcome for this client’s website. And the work continues.
![5 Easy & Great SEO Tips.](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1627519553878-IOAL10X6KDVALYYCOLBC/unsplash-image-l5if0iQfV4c.jpg)
5 Easy & Great SEO Tips.
Great SEO, is a journey, not a destination. Now is your moment to make this year great!
![Why? My Brand Story.](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1603145696062-ABLL5D04DOPYTR3GRGPX/image-asset.jpeg)
Why? My Brand Story.
Why should I worry about my brand story? Is it truly important? And why is it so hard?
![It’s all rhubarb…](https://images.squarespace-cdn.com/content/v1/5ee8277649ba10123b06e65f/1599705147344-PDWQUFDFDEWIX7EYSDIH/Rhubarb.jpg)
It’s all rhubarb…
We all have our own story. And here is my ‘name’ story. Where did Rhubarb & Co. come from?